Why are Americans increasingly interested in healthy eating? 

The United States has recently witnessed a growing interest in healthy food. This trend, which spans diverse demographics and regions, is driven by health concerns, environmental awareness, and evolving cultural values.

One of the primary drivers of the healthy food trend is a heightened awareness of health and wellness. As chronic diseases such as obesity, diabetes, and heart disease continue to affect a significant portion of the population, many Americans are seeking ways to improve their overall health. Scientific research and widespread dissemination of information about the benefits of a balanced diet have made people more conscious of what they consume. The link between diet and health outcomes is now more widely understood, prompting individuals to make healthier food choices to prevent illness and enhance longevity. 

The increasing availability and popularity of natural foods have further fueled this trend. Farmers’ markets and local food co-ops have gained popularity, providing fresh, locally sourced produce that appeals to health-conscious individuals. 

Environmental sustainability and ethical considerations also influence food choices. Many Americans are becoming more aware of the environmental impact of their food consumption, including the carbon footprint of meat production and the benefits of plant-based diets. Ethical concerns about animal welfare and the use of pesticides and GMOs in conventional farming practices are prompting consumers to seek out more sustainable and humane options. This shift towards ethical eating often aligns with healthier dietary choices, such as increased consumption of fruits, vegetables, and plant-based proteins.

Cultural values around food and health are also evolving. The traditional American diet, characterized by fast food and processed meals, is increasingly challenged by a culture that values fitness, self-care, and holistic well-being. Millennials and Generation Z are driving this change, with a preference for foods that support their active lifestyles and align with their values of sustainability and wellness. This cultural shift is reflected in the popularity of fitness trends, wellness retreats, and holistic health practices that emphasize the importance of nutrition. 

The growing interest in healthy food among Americans is a multifaceted phenomenon driven by health and wellness awareness, media influence, availability of organic foods, environmental and ethical concerns, changing cultural values, government support, and the convenience of healthy options. As these factors continue to influence consumer behavior, the trend towards healthy eating is likely to persist, shaping the future of the American diet and contributing to the overall well-being of the population.

Red Star® Nutritional Yeast to support the trend

Red Star® Nutritional Yeast is entirely in line with the interest of US consumers regarding healthy food. This nutritional yeast is full of key nutrients: 

Moreover, nutritional yeast is produced through fermentation, one of the most sustainable production processes. Indeed, to make nutritional yeast, we use a by-product from the sugar industry: the molasse. The other added ingredients are entirely natural: air and water. 

All these features make nutritional yeast an excellent healthy solution for daily nutrition. 

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Red Star® Nutritional yeast to supply non-animal protein 

A protein is a complex, large molecule comprising one or more long chains of amino acids. Proteins are essential to the body’s tissues and organs’ structure, function, and regulation. They play a crucial role in various biological processes.

Proteins are found in a wide variety of foods, mainly from animal:

  • Meat 
  • Poultry
  • Fish
  • Seafood
  • Dairy products
  • Eggs

Plant sources can also supply protein in limited quantities compared to animal. Nutritional yeast is an excellent source of protein. Due to their diet, vegans and vegetarians must be supplemented with alternative protein. A solution is nutritional yeast.

Red Star® nutritional yeast, an alternative to animal product

Nutritional yeast is an excellent alternative to animal products for obtaining protein. Indeed, the nutritional profile of Red Star® Nutritional Yeast comprises 50% of non-animal protein. In addition, nutritional yeast offers a good Protein Digestibility Corrected Amino Acid Score (PDCAAS). PDCAAS corresponds to evaluating amino-acid composition and the digestibility of a protein-based. It measures the presence of essential amino acids in the protein. Essential amino acids are those that the body cannot synthesize on its own and must obtain from the diet. It considers how well the body digests and absorbs the protein for digestibility.

The PDCAAS of Red Star® Nutritional Yeast is superior to one. That means the protein profile of nutritional yeast is excellent. 

In addition to an excellent nutritional profile, Red Star® Nutritional Yeast can be considered as a golden nutritional nugget full of key nutrients such as: 

  • B vitamins
  • Fibers
  • No sugar
  • No fat
  • No salt

Discover more in our brochure.

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Discover Red Star® Nutritional Yeast, the B Vitamins Booster

B vitamins are key nutrients for human health and are essential to maintaining a healthy lifestyle. Red Star® nutritional yeast is packed with five B vitamins, including vitamin B12

B vitamins, also known as the B-complex vitamins, are a group of vitamins that play a crucial role in maintaining good health. They are essential for various metabolic processes, including energy production, DNA synthesis, and the formation of red blood cells. B vitamins help support the immune and nervous systems and promote overall well-being. A deficiency in B vitamins can lead to various health problems, including fatigue, anemia, and weakness. As many of these vitamins cannot be produced by the body, consuming foods rich in B vitamins is important.

A nutritional yeast rich in B vitamins

Red Star® Nutritional Yeast is the perfect solution to boost B vitamins. Indeed, thanks to a specific production process, the B vitamin content in Red Star® Nutritional Yeast is important.

Red Star® Nutritional Yeast is packed with 6 B vitamins:

  • Vitamin B1
  • Vitamin B2
  • Vitamin B3
  • Vitamin B6
  • Vitamin B9
  • Vitamin B12

Vitamin B12 is a key vitamin for everyone, but even more for vegans, vegetarians, and seniors. 

Indeed, vitamin B12 is unique among the B vitamins because it is only found in animal-derived products and is not present in plant-based foods. Natural food sources of vitamin B12 include:  

  • Meat and poultry 
  • Seafood 
  • Dairy products 
  • Eggs

As a result, vegans and vegetarians may struggle to get enough vitamin B12 in their diet.  

Seniors are also sensitive to vitamin B12 deficiency mainly due to malabsorption and other factors: 

  • Constraints in chewing or swallowing 
  • Restricted motility 
  • Economic & social factors 
  • Lack of appetite 
  • Drug treatment 

All make Red Star® Nutritional Yeast an excellent source of B vitamins, especially vitamin B12, for everyone.

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